I had the wonderful pleasure of having Shannon Baird on my podcast to discuss her custom engagement ring business that she owns with her husband, David Baird, called Shannon. I actually met Shannon from a giveway that I was involved with at the Moments Made Gala that she attended and entered to win a free couples session from. We had such a great time during their session and I got to learn more about what she and David do with their business which is an uncommon and thrilling new way to shop for engagement rings. I strive to bring awareness to my couples and to anyone who follows me to check out the local businesses that we have, Shannon being one of those and it is definitely a unique company that can benefit couples who are looking for a more custom feel when shopping for engagement rings.
Finding the perfect engagement ring should be exciting, but for Shannon Baird, it started with disappointment. Seven years ago, while shopping for her own ring, Shannon faced poor designs, miscommunication, and an outcome that left her heartbroken. Determined to fix the process, she and her husband explored the wholesale jewelry industry and discovered talented artisans worldwide. After years of supplying other companies, they launched Shannon, a Utah-based engagement ring concierge service that offers a luxury experience without the luxury price tag.
At Shannon, the process begins with a free virtual consultation where clients are paired with a ring expert to define their style and preferences. The designs are created in Europe and delivered as hyper-realistic 3D renderings. Clients can tweak the design as many times as needed before the ring is 3D printed and hand-finished by expert goldsmiths in Chicago. The entire process takes just three to four weeks, a fraction of the time traditional jewelers require.
What sets Shannon apart is the seamless, personalized experience. Communication happens through text, making it easy to review and adjust designs from anywhere. Shannon also offers flexible financing with 0% interest for 12 months and only requires a 50% deposit upfront. Their lifetime care plan covers resizing, repairs, and lost stones, ensuring peace of mind.
Shannon’s mission is clear: to make luxury ring shopping accessible, stress-free, and truly custom. From design to delivery, clients feel supported and celebrated—because a ring isn’t just jewelry; it’s a symbol of a lifetime.
To listen to Kaushay’s interview on my podcast, click on the links below!
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